In this episode we talk about:

  • The importance of nurturing creativity across all job descriptions
  • How not everyone can do what they love, but the idea of bringing something you love to what you do
  • Thinking of creativity as a muscle & the fact that conscious creativity leads to unconscious creativity
  • A creative organization versus a stagnant organization
  • How honoring diversity of thoughts leads to creativity in a company
  • The difference between a “creative job” and bringing creativity to your role
  • The Lego Serious Play Method
  • How the best ideas come from play
  • The resistance she experiences over the course of her career and how she has overcome that resistance
  • How she facilitates everyone’s ideas being heard
  • The different workshops that Van offers
  • How Van helps encourage team engagement and collaboration
  • A team art installation
  • Three ways people can bring more creativity to their job
  • What Van would name the right side of her brain

Mentioned In This Episode:

S2Ep12: Melissa Dinwiddie – Playing as a Creative
Van’s Blog Post: Do What You Love. Or Bring Something You Love to What You Do.
The Secret of the Highly Creative Thinker
Lego Serious Play Method
Story Pirates


About Van 

Van Lai-DuMone is a corporate trainer who sparks creativity in individuals and groups. She is the founder of worksmart, mobilizing companies to discover and utilize creativity at every level of their organization, so that ideas are shared freely, and all voices are heard.

She brings over 15 years of leadership in learning and development, entrepreneurship, and business consulting to her corporate clients, including Google, Media Arts Lab and NBC Universal.

As a Certified LEGO® Serious Play® Facilitator and Kaizen Muse® Creativity Coach, Van delivers unique hands-on activities that engage participants in a tactile and meaningful way.


Connect with Van:

On Her Website
On Instagram
On Facebook
On Twitter
On LinkedIn


About The Type A Creative Podcast:

The Type A Creative is for those of us who feel like walking juxtapositions. You know who you are. You can balance spreadsheets just as easily as you can design a logo. Sometimes it’s a little disorienting because you’re a left-brain / right-brain blend that doesn’t always fit into the labels of “artist” or “numbers person.”

On the show we bring in fellow bosses, painters, creative directors, film makers, entrepreneurs, and writers — together we’re having conversations about what it is to be both Type A and Creative.

Don’t forget to rate & review The Type A Creative on iTunes!